Qualified Leads

Successful salespeople are able to qualify their leads. Making sure you know the best sources for leads can be a turning point in your sales career. Most leads start from cold calls and then from your network of friends and family. Cold calling will produce leads they will just be a much smaller percentage. Friends and family will be able to direct you to the best outlets. I have found that the best leads I have ever received have been through direct sales calls and referrals. I have had to go out and shake hands and make the phone calls . Leads will never come to you. I have signed up for several lead generators and they have never out performed my own calls and referrals. To encourage referrals I simply ask customers if they are happy with the service to tell someone they think could use it. I try to encourage communication between each other. I provide them with referrals and am provided referrals. Your clients will become your biggest advocates if you let them.